VENTURA, Calif.--(BUSINESS WIRE)--The Trade Desk (NASDAQ: TTD) today announced that it has developed Ventura, an innovative new streaming TV operating system (OS). The Trade Desk will partner with ...

The streaming wars are kicking into high gear, with consumers cutting the bundle en masse and "connected TV" advertising becoming the way to fund all of this content. In fact, even Netflix has turned ...

Trade Desk (TTD) announced that it has developed Ventura, a new streaming TV operating system. Trade Desk will partner with smart TV original equipment manufacturers and other streaming TV aggregators ...

Independent demand-side advertising platform The Trade Desk has launched its own streaming TV operation system, Ventura -- which analysts expect will compete with other streaming TV systems such as ...

Walt Disney Co. is teaming up with two big programmatic sellers in a bid to broaden the ad base for Hulu and Disney+. The entertainment giant, which also operates ABC and ESPN, said the pacts with ...

Direct supply path connection to Xumo’s premium streaming inventory gives advertisers more working media, less latency and clearer paths to performance Xumo, the streaming joint venture between ...

While traditional media companies grapple with how to turn a profit on TV streaming, The Trade Desk is raking in the cash. The company's software and its digital ads marketplace outperform its peers ...

The Trade Desk today announced that it has developed Ventura, a new streaming TV operating system (OS). The Trade Desk will partner with smart TV original equipment manufacturers (OEMs) and other ...