Pizza Hut's iconic Book It! reading program — which is celebrating its 40th anniversary this year — is making its long-awaited return to stores nationwide. In addition, Pizza Hut and Book It! will be ...

For the 40th anniversary of its Book It reading initiative, Pizza Hut is giving away 1 million personal pan pizzas to its customers, celebrating readers of all ages the program has encouraged. The ...

Book It! turns 40 this month -- Pizza Hut's long-running reading campaign that enticed children with free pizzas was a school years staple for Gen X and older Millennials. .facebook/bookitprogram They ...