impact.com Expands YouTube Collaboration as Creator Partnerships API Early Adopter, Powering End-to-End, Performance-Driven Creator Campaigns

NEW YORK, April 21, 2026--impact.com, the world’s leading commerce partnership marketing platform, today announced it is expanding its collaboration with YouTube as an early adopter of the YouTube ...
Hosted on MSN

YouTube expands creator partnerships with AI and API tools

YouTube has launched its Creator Partnerships platform, replacing BrandConnect, to streamline brand-creator collaborations with AI-powered discovery, integrated campaign tools, and expanded API access ...
Hosted on MSN

Visa–TikTok card and YouTube API deals mark creator economy shift

Visa and TikTok have introduced a UK creator debit card and business account to give creators quicker access to income from TikTok Live rewards, partnerships, and platform payouts, following a trial ...
AdExchanger

Zefr Builds A New Front Door For YouTube Buys

Zefr's new agentic hub lets advertisers set up campaigns agentically using natural language prompts, thanks to an AdCP ...