It can be hard for potential buyers to see themselves in an empty home. Home staging, where pros bring in just the right furnishings and decor, can showcase a home at it's best. This process can be ...

The real estate industry has embraced consumer technology with a zeal, with many agents and brokers bringing the latest tools and gadgets to the process of buying and selling a home. High on the cool ...

There’s no question that staging adds value to a home for sale. According to the National Association of Realtors 2021 Profile of Home Staging, 82 percent of buyers’ agents said staging a home made it ...

Try to picture this real estate scenario — virtually. Like 90 percent of shoppers searching for a home, you start on the web, checking out listings and locations. You find a house that appears to be ...

Staging, the process of decorating a listing to make it more attractive for sale, is all but necessary in the world of Bay Area real estate. But traditional staging can be costly, time-consuming and a ...

Twin brothers and colleagues Daniel and Dave Duddingston knew a condo they were selling was a gem. It had a wood-burning fireplace, two crystal chandeliers and was just steps away from Loring Park in ...

Are virtual tours finally ready for their close-up? We think so. Not long ago, Matterport was the only serious player in the virtual tour software space. Their tours were revolutionary, with a catch — ...

WASHINGTON - Try to picture this real estate scenario: Like most shoppers searching for a home, you start on the Web, checking out listings and locations. You find a house that appears to be what ...

Emily Walling eyed an empty West Houston home that was soon to hit the market. Then, with the click of a mouse, she dropped a table and six wooden chairs into the dining room. Another click, and up ...

Staging a space makes it easier for someone to envision living in it. Virtual staging is a cost-effective way for landlords to market to a larger demographic of renters. Virtually staged photos are ...