Those who have been itching to test-drive the new BMW i3 now need look no further than the Apple App Store. BMW has launched an app called ‘BMW i3: Become Electric’ that allows users to virtually test ...

The use of simulations is nothing new in the car industry. Automakers regularly use them to speed up testing and add extra trials that they can’t afford (in time and/or money) to carry out with real ...

Before a car rolls off the production line, manufacturers run virtual tests on it. Simulating tires is particularly challenging since they are subject to extreme stress when driving over potholes and ...

Automakers are beginning to use virtual reality technology in some interesting ways. One way VR can make a big splash is at the dealership. If Cadillac has its way, it could completely change the way ...