Katherine Haan, MBA, is a Senior Staff Writer for Forbes Advisor and a former financial advisor turned international bestselling author and business coach. For more than a decade, she’s helped small ...

When was the last time you clicked through from an AI-generated answer to a brand website? These days, it’s rare – thanks to how AI-powered tools like ChatGPT, Perplexity, and Google’s AI Overviews ...

Website traffic volumes jumped 43% year-over-year in 2025, according to data. More visitors means more potential customers see what you offer. Growing a site organically takes months of steady work.

One of the drawbacks with generative AI is that you don't always know which sources the AI used to create the response to your question or query. Now, Google is trying to make it easier for you to see ...