Selena Marchand has over 1 million followers on TikTok, where she shares makeup tips and reenacts moments from her 20-year ...

Bridal glam just got a whole lot less pretty with its wild cost. A Texas woman is going viral for her reaction to her friend’s mind-blowing $125,000 quote to have her makeup done on her wedding day.

Helping her clients embrace what makes them unique, Taylor Childs, owner of Artistry by Taylor, uses makeup to enhance ...

There is, for most women, only one day in life when the spotlight is absolute. When every gaze feels like a scan, every ...

According to the knot, the average cost of bridal makeup in the U.S. is $140. Certainly not inexpensive, and understandably so. Makeup artists are skilled professionals. Most brides take the time to ...

A bride-to-be was left in tears after a trial run of her wedding makeup didn't quite live up to her expectations. Cora Lopp had her trial with a makeup artist just 17 days before tying the knot, but ...

A woman shared a candid post to Reddit's r/weddingshaming forum after her friend accused her of trying to "outshine" her at her wedding Charlotte Phillipp is a Weekend Writer-Reporter at PEOPLE. She ...

Arbitrators of ethics on the internet: We have another case on our hands. This time, it’s a debate over TikTok wedding makeup drama. Those few words together (weddings, makeup, TikTok) are bound to ...

A bride has defended her decision not to wear makeup on her wedding day after facing shocking levels of criticism on social media. Over the weekend, Tennessee woman Calynn Chapman posted a video from ...