WhatsApp is gearing up to finally monetize its messaging app by charging large enterprise businesses for tools to better communicate with customers. WhatsApp will also offer a free app to ...

Having direct communication with your customer base is becoming extremely important, and reaching out to customers on messaging apps is a growing strategy among marketers. Since BusySeed is not only ...

Meta is refining how businesses engage with customers on WhatsApp, introducing a set of new tools and safeguards aimed at balancing user experience with business communication. With over two billion ...

WhatsApp updated its pricing model for Business accounts, shifting from a flat 24-hour window to a per-message rate. The new price structure, introduced on July 1, aims to align with “industry ...

At its second annual WhatsApp Business Summit in Mumbai, the messaging giant unveiled a suite of tools designed to help businesses streamline customer interactions, boost discoverability, and improve ...