If you've enjoyed watching an explainer video, chances are the copywriting had a lot to do with your positive experience. Yes, quality of the video and your interest in the product were probably ...

Descript aims to simplify video editing by making it a matter of tweaking transcripts, but now you don't even need to have ready-made audio. The company has redesigned Descript with a new interface ...

That means incorporating storytelling techniques while writing our scripts can give our video much more impact. Let's try this in context. Rather than just talking about cloud formation, talk about ...