The rise of self-publishing heightens the need for authors to engage experienced book publicists to compete effectively. Identifying a PR firm with a strong track record and deep understanding of the ...

My new book arrived on my doorstep today: “Writing Tools for the College Admissions Essay.” If you are counting, that makes 21 books with my name on the cover as editor or author. But it is only with ...

There’s a moment in every entrepreneur’s journey when you ask yourself, “What’s next?” You’ve built something. You’ve learned a lot through wins, mistakes, and grit. Whether you realize it or not, you ...

When most people talk about a book changing their life, they’re talking about a book they read — a book that changed their perspective or way of thinking. But for many authors, writing a book can be ...

This article details a 7-step process for authors to write a bestselling business book using ChatGPT as an assistant. It guides users to leverage their existing content and expertise to choose a ...

A business book can be a strategic asset fostering new revenue streams, but it rarely yields significant profit from royalties alone. Effective marketing and an established platform are crucial for a ...

A business consultant came to me eager to publish her first book. She spent nearly a year perfecting it, confident it would establish her credibility and attract clients. But then when it hit the ...

Business owners often hear that a book is the ultimate credibility booster. But publishing in the nonfiction space (especially when your goal is to grow a company) comes with unique challenges and ...