Barb, the industry standard for TV viewership, and Kantar Media last year announced what they called a “landmark initiative” ...

Commercial TV body Thinkbox criticised YouTube’s decision, calling the video platform out for lack of transparency.

Peppa topped Barb’s initial chart of YouTube viewing Google has forced UK measurement bodies Barb and Kantar Media to pause a ...

Stop using ChatGPT for everything: My go-to AI models for research, coding, and more (and which I avoid) ...

Google has integrated Gemini 3 into Chrome with agentic capabilities, joining OpenAI and Anthropic in the race to automate ...

Worldcoin surged 16% after a report said OpenAI is exploring proof of personhood using biometric tools, including ...

Google has this month issued both Kantar Media and Barb with 'cease-and-desist' letters, according to reports, suggesting ...

Google has reportedly halted a new UK TV measurement service by Barb and Kantar Media, which compared YouTube viewership with ...

Zero-tolerance' towards AI-generated content is an increasingly appealing option in the face of growing legal, ethical, and user-base concerns around AI; but is this kind of 'opting out' a practical ...

Every AI provider is now using its own edge—reasoning, distribution, multimodality, openness or governance—to stand out and ...

Advertising’s agentic future relies on capabilities that don't exist yet. AdCP may one day make buying easier, but it won't ...