So, you’ve heard about big data, right? It’s that massive amount of information businesses collect these days.

Overview: AI in marketing analytics is experiencing rapid adoption as businesses increasingly rely on intelligent data ...

You’ve seen our recaps of the top news, free articles, Premium articles and podcasts we’ve published this year (if not, you ...

A group of private equity firms led by Permira and Warburg Pincus is in advanced talks to acquire investment and accounting software maker Clearwater Analytics Holdings Inc., according to people ...

Imagine a world where artificial intelligence (AI) doesn’t just predict who will win the game but the next play before it happens. My own organization moved toward AI because we found the sector was ...

NEW YORK, Dec 9 (Reuters) - Activist investor Starboard Value has taken a nearly 5% stake in Clearwater Analytics (CWAN.N), opens new tab and wants the technology company to boost its share price and ...

Online spending on Black Friday rose 9% from last year Wealthy online shoppers drive Cyber Monday sales growth Lower-income consumers hunted for deals at Walmart, Target Dec 1 (Reuters) - U.S.

Customer journey analytics software aims to help businesseses understand, optimize and personalize every step of the customer experience. By aggregating and analyzing data from touchpoints across both ...

Senior living is facing new operational pressures in 2025. As occupancy rates rebound and construction slows, operators are challenged to maintain profitability and resident satisfaction in a market ...

Some GA4 users report seeing “Analytics Advisor,” a conversational AI interface in Google Analytics. SEO professionals report a new “Analytics Advisor” chat interface in GA4. It appears to offer data ...

It’s not a bubble; it’s a disrupter. Like it or not, artificial intelligence (AI) is transforming the finance sector at a pace that is difficult to either keep up with or maintain. Meanwhile, on Sept.