Unity (U) appears to have successfully initiated a turnaround. The company is finally back to positive growth, as its AI-powered advertising engine is operating in full force. This is a name that had ...

Explore how game engine performance shapes graphics, with an objective Unreal Engine vs Unity game engine comparison to help developers balance visual quality, optimization, and platforms. Pixabay ...

Today Assassin's Creed maker Ubisoft unveiled what it’s calling 'Neo NPCs', a prototype for player-facing generative AI that essentially makes it so you can talk – literally speak with your voice – to ...

Unity is allegedly introducing a new annual fee for its largest Enterprise users, requiring a "minimum commitment" of $250,000 to $2 million, depending on each game's revenue. It will reportedly be ...

Now that Visionary Realms has laid out its ambitious plans to get most of Pantheon: Rise of the Fallen’s systems “launch ready” with a massive spring 2026 update, today, they’re sharing more details ...

EXCLUSIVE: Heiress of the Gucci family and founder of the purpose-driven luxury brand AGCF Alexandra Gucci Zarini has launched a new handbag, designed in honor and support of first lady Melania ...

Ubisoft is debuting new game experience “Teammates” from the developers behind its 2024 project “Neo NPC,” which the French gaming giant says will show how “generative AI-driven gameplay can shape a ...

Video game engines will never not be in the conversation, but in recent years, I don’t think it’s ever been so weird. Unity and Unreal are joining forces, announced today at Unite, Unity’s Annual ...

Unity and Epic Games, the creators of today’s biggest video game engines, have announced a partnership that will make Unity games available in Fortnite. Epic has allowed creators to publish their own ...

Unity and Epic Games, the companies behind two of the most popular video game engines, are joining forces via a new partnership. It’ll bring Unity Games to Fortnite, and Unity’s commerce platform to ...

To use some technical business parlance, Unity has had an absolutely shocking few years. After establishing itself as the near-de facto game engine for indie and mid-tier developers in the 2010s, it ...